Sponsored Ads, you know the things.. They are everywhere on the net, every web page that you arrive at contains sponsored ads of one sort or another. These ads generaly relate to the content on the page and as such should be of interest to the reader.
So how do they work. Well what normally happens is that user A decides that he has something to sell and needs to generate some traffic to his site. He signs up to a company like Google Adwords and pays them a fee for whenever one of his ads is displayed and clicked upon. User B, who is normally a website publisher subscribes to somebody like Google Adsense. He displays the Google ads on his website and gets paid whenever somebod click on the ad.
So, What if, everytime that we visited a website, we made a point of clicking on all of the sponsored ads! What would happen? Google would make lots of money as they will have a mark-up between user A's charge and User B's payment, User B would make lots of money because everybody would be clicking on his ads and User A would get lots of exposure for his site! Everybody's happy.










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